Gucci is an Italian luxury fashion house that was created by Guccio Gucci in 1921. Gucci was created when the founder worked as a bag-boy in the Savoy Hotel and when he saw all of the guests bringing in their extremely expensive and luxury luggage he decided that there was a space in the market for him. Initially Gucci specialized in fine leather goods but as the brand has grown, they have expanded their market by producing menswear and womenswear as well as luggage and accessories. Gucci is probably the most well-known and loved luxury fashion brands in modern fashion and is associated with high quality and class. Still to this day Gucci is creating influential designs under their creative designer Alessandro Michele who has skyrocketed sales.